Received 16.11.2019, Revised 07.01.2020, Accepted 02.02.2020
The article analyzes the level of competitiveness of agricultural enterprises at the regional level by combining the use of the profile method and the BCG matrix method; a very strong correlation (0.99) was found between the area of agricultural land and one of the most important indicators of competitiveness – the profit per unit of land area. The necessity of development of organic agriculture as a promising direction of increasing the competitiveness of agricultural enterprises is substantiated
competitiveness; agrarian enterprise; region; market segment; organic products